Who runs Earnd, and how a post is made
Earnd is run by Balaji Venkatachalapathy. Every post on this site and on Earnd's social pages is read and approved by Balaji before it goes out.
Who runs Earnd
Balaji Venkatachalapathy decides what Earnd covers: credit card offers, sale deals and money news for India. Every post on this site names Balaji as its author.
How a post is made
Drafted with AI. Each post is drafted with the help of AI, from the offer's own details: its figures, its conditions and its dates.
Approved by a person. Balaji reads every draft, has it rewritten where it falls short, and approves the final version before it is published. Nothing goes out without that approval.
The official page. When a post links an offer's official page, it is the bank's, card issuer's or merchant's own page, where the offer's terms are.
Dates. A post about an offer for a limited time says the last day it holds. Once the offer ends, its page says so and stays up as a record.
Corrections. A post found to be wrong is corrected or taken down, and a corrected page shows the day it was updated.
To point out a mistake, write to hello@earnd.life.
Earnd's own figures
The ₹3,000 crore+ figure on Earnd's home page is Earnd's own estimate, and its working is public: how it was estimated, with its sources.